Rafe New York The Store
One Bleecker Street, Corner of Bowery, New York, NY
212.780.9739 in NYC, or 877.7RAFENY

When it opened in February 2001, Rafe New York The Store was a pioneer in the Bowery district. Today, the area has transformed into a retail and nightlife destination, an easy stroll from the shopping meccas of NoLita and SoHo.

The Store provides a setting where designer Rafe Totengco’s full creative range goes on view. It is his laboratory, where new concepts are tested and exclusive designs made public. As befits the flagship store, the full range of Rafe New York products each season are available here: classic pieces are displayed with trend statements; men’s pieces are showcased near women’s; materials and palettes intermix. Unique selections and designs not found anywhere else will be made available here, including the Rafe Totengco Luxe line for Bergdorf Goodman as well as special products designed for the Japanese market.


Rounding out the assortment are items collected along Rafe’s travels: vintage accessories, jewelry, and more. These small treasures echo the Rafe New York aesthetic and its celebration of multi-culturalism and individuality.



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